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But let’s be clear: golf isn’t only about perfecting swing mechanics. The mental battle you fight on each tee is often the one that determines whether you stay in the game or walk off the course. Here, we’ll tackle the psychological hurdles—the pressure of a tight leaderboard, the frustration when a swing fails under stress, the self-doubt that creeps in after a bad hole. You’ll learn evidence-based mental strategies—visualization routines, pre-shot rituals, stress-management techniques—that fortify your focus and resilience. Mastering these mind-set tools is just as critical as dialing in your impact position, and I’ll show you exactly how to integrate mental training into your practice for lasting confidence on every shot.

“Keep your head down” may be the most common piece of amateur golf advice ever given. It is also one of the worst. I know that sounds blunt, but I am not interested in preserving advice that makes golfers worse. I am interested in helping golfers build better impact, better ball striking, and more predictable ball flight. That starts by telling the truth.
When a golfer tops a shot, hits it thin, chunks it, or blades it across the green, someone nearby almost always says the same thing: “You looked up.” The golfer then tries to fix the problem by staring harder at the ground. The head locks down. The neck tightens. The chest stops moving. The pelvis moves toward the ball. The arms throw the club head. The low point becomes unstable. The next shot is usually just as bad, sometimes worse.
The real problem is not that the golfer saw the ball leave too early. The real problem is that the club did not arrive at the golf ball with functional impact. The club face, club path, low point, handle location, pressure shift, rotation, and release pattern did not match. The ball is not confused. The club delivered a message. Your job is to understand what it said.
That is how I teach at Coach Erik Schjolberg Golf in Scottsdale. I do not start with clichés. I start with ball flight and impact. I want to know what the ball did, what impact created it, what the club was doing, what body motion produced that club delivery, and what change will create the fastest measurable improvement. That is the same impact-first process behind my Scottsdale golf lessons and the reason I guarantee improvement in the first session or a refund.
Bad advice often survives because it sounds disciplined. “Keep your head down” sounds like focus. It sounds like patience. It sounds like the golfer is being told to stay committed. That is why it has lived on driving ranges for generations.
But a phrase can sound disciplined and still be mechanically wrong. Golf is not a staring contest with the ball. Golf is a high-speed collision between the club head and the golf ball. The quality of that collision depends on how the club arrives: where the club face points, where the club head is traveling, where the low point is, how the handle is delivered, and whether the body is rotating and extending through impact.
The golf industry has more information than ever. Launch monitors, video, pressure systems, online instruction, equipment technology, and handicap tracking are everywhere. The National Golf Foundation reports that 77% of U.S. golfers keep score regularly, and the roughly 20 million golfers who do keep score average about 94 for 18 holes, a number NGF says has not changed substantially in recent years.8 The USGA also shows how many golfers are now inside formal scoring and handicap systems, which means more players are measuring their games than ever.9
That matters because golfers are not short on effort. They are short on diagnosis. They hear a cliché, apply it blindly, and then wonder why the ball does not improve. If the instruction does not explain cause and effect at impact, it is not an instruction. It is noise.

The head is connected to the neck. The neck is connected to the thoracic spine. The thoracic spine affects shoulder turn, chest rotation, and extension through impact. When golfers try to keep the head fixed and the eyes locked down, they often restrict the very movement the body needs to create speed and deliver the club properly.
This is not just my opinion. GOLF.com, citing GOLFTEC’s Josh Troyer, explains that the problem with “keep your head down” is that it physically restricts what the body needs to do to create speed.4 The article states that when golfers interpret the phrase literally, they tend to lock the head and eyes down on the ball throughout the swing, which restricts shoulder rotation and makes upward chest extension through impact difficult.4
GOLF.com summarizes the issue clearly: locking the head down can restrict shoulder rotation, make chest extension through impact difficult, reduce speed, and weaken contact.
Golf Digest makes the same point from another angle. Its myth-debunking article calls “keep your head down” one of the worst pieces of advice golfers receive and quotes GOLFTEC’s Nick Clearwater saying that players often blame topped and chunked shots on not keeping the head down even though the bad shots are not caused by that supposed problem.5
That statement is important because it attacks the root assumption. The assumption is that if the shot was topped, the golfer must have lifted the head. But the ball does not know whether the golfer looked up. The ball only knows where the club face was, where the club head was traveling, where the low point occurred, and whether the strike was centered.
A functional golf swing does not require the head to stay frozen. It requires the body to organize around impact. The best players allow motion. Their head may lower, raise, rotate, or shift depending on the player, the club, the shot, and the matchup. What matters is not cosmetic stillness. What matters is whether the movement helps deliver the club in a way that produces ball-first contact and predictable ball flight.
This is where biomechanics matters. Dr. Sasho MacKenzie has helped raise the standard for golf instruction by showing that speed, force, sequencing, and movement are not solved through slogans. Serious coaching has to account for how the body creates and transfers energy. A phrase like “keep your head down” ignores that entire system.
When golfers lock the head down, the body often finds another way to get the club to the ball. That compensation can look different from player to player, but the pattern is familiar. The torso stalls. The pelvis moves toward the ball. The golfer loses space. The arms separate from the body’s rotation. The club head passes the hands too early. Shaft lean disappears. The low point moves back or becomes unpredictable.
This is why “keep your head down” can create the exact shots golfers are trying to avoid. A golfer who freezes the upper body may lose rotation and throw the club head. If the club bottoms out behind the ball, the golfer may hit it fat. If the golfer reacts by pulling the body up and away, the club may strike the top half of the ball and produce a thin or topped shot. The head was not the original cause. It was part of a larger compensation pattern.
At EJSGolf.com, I describe golf improvement as the science of better golf because every ball flight has a cause. The cause is not always obvious, but it is there. A thin shot and a topped shot do not automatically mean the same thing. A player can thin it because the low point is too far behind the ball. Another can thin it because the pelvis early extends and the handle raises. Another can thin it because the pressure stayed back and the club released early. Another can thin it because the player is trying so hard to keep the head down that the body cannot rotate through impact.

TrackMan defines club path as the horizontal direction the club head is moving at impact relative to the target line, and explains that it influences curvature and contributes to starting direction.6 TrackMan’s face-to-path explanation identifies the difference between face angle and club path as a key factor in expected curvature, assuming centered contact.7 That is the reality of ball flight. The start line and curve come from impact conditions, not from whether the player kept the head buried.
The topped shot is the favorite exhibit for the “you looked up” crowd. The logic seems simple: the golfer hit the top of the ball, so the golfer must have raised the head. But simple does not mean correct.
A topped shot happens when the club head reaches the ball too high relative to the ball. That can happen for several reasons. The golfer may lose posture. The pelvis may move toward the ball and raise the handle. The chest may stall. The pressure may stay on the trail side. The arms may collapse. The club may bottom out early and then rise into the ball. The golfer may pull the handle up. The club face may be so open or the strike so poor that the ball reacts badly. None of those causes is solved by telling the golfer to stare at the ground.
The same is true for thin shots. A thin shot is not proof of “peeking.” It is proof that the club did not arrive with the correct vertical relationship to the ball and turf. Good iron contact requires the low point to be in the correct place, generally forward of the ball for a stock iron shot. That is what produces ball first, then turf. If the low point is behind the ball, the club may hit the ground first, then the ball, or it may bounce into the ball thin. If the low point is too high, the club clips the ball without compression.
This is why my standard is simple: ball first, then turf. I am not looking for a pretty pose. I am looking for functional impact. I want shaft lean that fits the shot. I want rotation that supports the handle. I want pressure moving in a way that controls low point. I want a club face that gives the golfer a predictable start line. I want contact centered enough to transfer energy. That is how golfers become Ball Striking Machines.
The PGA, the USGA, TrackMan, Golf Digest, and serious coaching voices across the game all point toward the same broader truth: golf improvement has to be grounded in what the club and ball are doing. The old habit of blaming the golfer’s eyes is lazy. It gives the player something to feel guilty about without giving the player a real fix.
This distinction matters. I am not saying the head never matters. I am saying the head is usually an effect, not the root cause. If a golfer’s body pattern is poor, the head may move poorly with it. If the golfer loses pressure, stands up, early extends, or throws the club head, the head may appear to lift. But treating the visible head movement as the cause is like treating smoke as the fire.
A better diagnosis asks a different set of questions. What did the ball do? Did it start left, right, or on line? Did it curve? Was contact thin, fat, heel, toe, high, or low on the face? Was the divot in the right place? Did the golfer deliver excessive dynamic loft? Did the handle stall? Did the club face close too fast or stay open? Was the pressure shift early enough, late, or nonexistent? Did the body rotate through impact or stop and throw?
That is the difference between coaching and guessing. A golfer who tops shots because of early extension does not need the same solution as a golfer who tops shots because the pressure stays back. A golfer who hits thin cuts with an open club face and leftward path does not need the same solution as a golfer who hits thin hooks with a trapped handle and a closed club face. Matchups matter.
The mistake with “keep your head down” is that it pretends one visible symptom explains every bad shot. Golf does not work that way. The swing must fit the golfer, but impact must still be functional. That is why I teach from ball flight and impact backward.
If you have been told to keep your head down, I want you to replace that thought with a better question: What controls the bottom of my swing? That question moves you toward the real problem. It forces you to think about pressure shift, rotation, posture, handle delivery, and low point. It also moves you away from guilt and toward diagnosis.
Here is the framework I use. I start with the ball flight. The ball is evidence. It tells me about start line, curve, height, distance, strike, and contact quality. Then I look at impact. I want to know where the club face was, where the club head was traveling, where the strike occurred, and how the turf was contacted. Then I connect the club delivery to the golfer’s movement pattern. Only after that do I choose the fix.
This is why a proper lesson is not a bag of random drills. A drill only works if it matches the problem. If a golfer’s low point is behind the ball because pressure stays back, I may use a pressure-shift drill. If the golfer is early extending because the backswing or transition removed space, I may change setup, depth, pivot pattern, or how the arms and body match. If the golfer’s club face is open and the body is stalling to square it, the priority may be face control before rotation. If the golfer has no shaft lean because the release is early, we may train handle location, pivot support, and strike pattern.

That is the standard in my Scottsdale golf coaching. I am not trying to make every player swing the same. I am trying to create a functional matchup. A golfer can have a stronger grip or weaker grip, more body rotation or more arm structure, a draw pattern or a fade pattern. But the club still has to arrive in a way that creates predictable ball flight
Speed is not created by locking pieces in place. Speed is created by a coordinated sequence of motion, pressure, rotation, extension, and release. When a golfer tries to keep the head down literally, the body often loses freedom through the strike. The chest cannot rotate and extend. The shoulders cannot keep moving. The arms may slow or throw. The club head may arrive with poor timing.
This is one reason the cliché is especially harmful for golfers trying to hit driver farther. Driver requires a different low-point and attack-angle relationship than a stock iron shot. A golfer who freezes the upper body may restrict the upward extension and rotation needed to deliver speed with driver. The player then tries to hit harder with the hands, usually creating worse face control and poorer contact.
TrackMan’s data definitions 7 matter because they remind us that speed without delivery is not enough. A fast club head with a poor club face, poor path, poor strike, and poor dynamic loft is not a good golf shot. The goal is not just speed. The goal is usable speed through functional impact.
That is also why serious coaching must be individualized. A golfer who moves the head excessively off the ball in the backswing may need a different solution than a golfer who is rigidly locking the head down through impact. One player may need more structure. Another may need more freedom. One player may need better pressure. Another may need better club face awareness. The solution depends on the pattern.
If I had to replace “keep your head down” with a better phrase, I would say: watch the strike, then let your body finish. Even that is not a universal swing cure, but it is far better than freezing your head.
Watching the strike gives the player awareness of contact. Letting the body finish preserves rotation, extension, pressure transfer, and speed. The golfer should not yank the head up in panic, but the golfer also should not bury the chin into the chest and trap the torso. The head can rotate naturally as the body moves through impact.
A simple awareness drill is to hit short punch shots and pay attention to three things: ball first contact, divot or brush mark location, and finish balance. The purpose is not to stare at the ball longer. The purpose is to learn how the club interacts with the ball and ground. When contact improves, increase speed and length gradually. If the drill does not change the strike, the drill is not the right drill for that golfer.
This is a major difference between my approach and generic instruction. I am not trying to give every golfer the same feel. I am trying to identify the feel that produces the right impact for that golfer. That is what The Science of Better Golf means.
Golfers get in trouble when they diagnose from appearance first. They see the head move and assume the head caused the miss. They see a bent left arm and assume that caused the miss. They see an unorthodox backswing and assume that caused the miss. Appearance matters only when it explains impact.
My sequence is different.
First, I look at what the ball is doing. Second, I identify what impact conditions produced that ball flight. Third, I examine what the club did: club face, club path, strike, dynamic loft, attack angle, and low point. Fourth, I identify the body motion or matchup that created that club delivery. Fifth, I choose the fastest fix. That is how you improve quickly.
This is also why I am comfortable making a first-session improvement guarantee. I am not promising magic. I am promising a process. When the diagnosis is correct, improvement should begin immediately. The golfer should leave with a clearer understanding of what causes the shot, what has to change, and how to train it.
“Keep your head down” is not harmless. It sounds simple, but simple advice can be destructive when it points golfers at the wrong cause. For many players, trying to keep the head down restricts rotation, reduces speed, disrupts low point, encourages early extension, and hides the real reason the ball was topped, thinned, chunked, sliced, or weak.
The real cause is almost never “you looked up.” The real cause is impact. The club face, club path, strike, low point, pressure shift, rotation, release, and matchup created the shot. If you want better golf, stop trying to discipline your head and start learning what the ball is telling you.
At Coach Erik Schjolberg Golf, my standard is direct: ball first, then turf. I teach from ball flight and impact backward. I use technology when it helps, but I do not let technology replace judgment. I do not sell random tips. I diagnose the cause, explain the effect, and give golfers a clear path to fast, measurable improvement.
If you are tired of hearing clichés and still hitting the same shots, come see me at McCormick Ranch Golf Club in Scottsdale. Book a session through EJSGolf.com or go directly to my Scottsdale golf lessons page. I guarantee improvement in the first session or a refund because golfers should not have to get worse before they get better.
Stop keeping your head down. Start controlling impact. That is how you become a Ball Striking Machine.
Yes, for many golfers it is bad advice because it often attacks the wrong problem. A poor shot is usually caused by impact conditions such as low point, strike, club face, club path, pressure shift, rotation, or release. Locking the head down can restrict the body and make those impact conditions worse. The better goal is to control the bottom of the swing and allow the body to rotate through impact.
Looking up is rarely the real cause of a topped shot. A topped shot happens because the club head reaches the ball too high or catches the upper half of the ball. That can come from early extension, loss of posture, pressure staying back, poor low point control, a raised handle, or a release pattern that does not match the body motion. The head may appear to lift, but it is usually an effect of the movement problem, not the root cause.
Thin shots come from the club arriving with the wrong vertical relationship to the ball and turf. The low point may be behind the ball, too high, or poorly matched to the player’s pressure shift and rotation. Thin shots can also come from early extension, excessive handle raise, poor shaft lean, or a stalled pivot. The solution is to diagnose low point and impact, not to stare at the ball longer.
Some head movement is normal. The head can rotate, tilt, lower, or rise depending on the player, club, shot, and swing pattern. The question is not whether the head moves. The question is whether the movement supports functional impact. A frozen head can restrict rotation and extension. An excessively unstable head can also create problems. The right answer depends on the golfer’s matchup.
A better thought is: watch the strike, then let your body finish. Even better, ask: what controls the bottom of my swing? That question directs attention to low point, pressure shift, rotation, handle delivery, and contact. If you want consistent iron shots, the goal is ball first, then turf, not a perfectly still head.
The fastest fix depends on the cause. If the golfer is early extending, the fix may involve posture, space, pivot, and rotation. If pressure stays back, the fix may involve moving pressure earlier and improving low point. If the club is releasing early, the fix may involve handle delivery and shaft lean. A real lesson should identify the cause from ball flight and impact instead of giving every golfer the same drill.
I teach from impact backward because the ball flight is the truth and impact explains the truth. If I know what the ball did and how the club struck it, I can identify the most important cause. Then I can decide whether the fix is club face, path, low point, pressure, rotation, release, setup, or a matchup issue. That process is faster and more reliable than guessing from swing appearance.
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With over 25 years of experience as a PGA Professional Golf Instructor, I delve deep into the nuances of golf swing mechanics. My articles break down complex theories into understandable concepts, focusing on ground reaction forces (GRFs), biomechanics, and efficient energy transfer.
Our academy is equipped with state-of-the-art tools like the Trackman 4 Launch Monitor, 3D Pressure Plates, and Hackmotion, among others. On the blog, I share how to leverage these technologies to gain precise feedback on your swing, helping you make informed adjustments and see measurable improvements.
My philosophy is built on the belief that improvement should be evident from the first lesson. I advocate a '15 minutes per day' practice model, designed to fit into your busy schedule while ensuring consistent progress. Each blog post aims to offer practice drills and routines that are easy to implement and effective in refining your skills.
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I've taken multiple private lessons with Erik and he's been by far the best swing coach I have ever worked with. He has the ability to dissect your swing and make small changes for big improvements. What I love most about his lessons is they go far beyond the 1 or 2 hours you're with him. He follows up with videos of how you can improve at home and on the range. The value he provides is absolutely worth the cost of his sessions. I would recommend any golfer at any level who truly wants to get better to go see Erik.”
- Reanol H.

Erik is the best! and that is not an exaggeration. There has not been a single lesson where I haven't walked out and felt like a far better golfer than before. What can't be praised enough is the effort and dedication that Eric puts into each of his students, as his approach to fixing and improving my golf swing was specific to me. While teaching, Erik takes the extra time to truly dive into what he is trying to convey rather than just telling you, allowing for a better understanding. Beyond the instruction at the course, Erik sends specific drills to you from an app that allows for slow motion replays, letting you break down everything and work on your game at any time. I genuinely mean it when I say that I would recommend Erik to anyone wanting to improve their golf game, as he is not only a top not instructor but also a top notch person who cares about his students.
- Brennan K.

Erik is flat out a great coach and mentor! I highly recommend him! Working from the ground up, my swing is healthier and smooth! I wanted a coach that shared the same main principles as the late Tony Manzoni and Erik hits the mark! Found Erik by listening to the Golf Smarter podcast by Fred Greene and connected with EJS Golf through the Perfect Motion app. Erik is motivated and incredibly gifted at his craft!
- Bryan B., Indiana, USA
